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👋 Hi there,

I’m Petr Tsoy - a B2B event expert and strategist based in Prague.

I help SaaS companies transform events from cost centers into measurable growth engines.

If you have these problems:

❌ Your company runs 3+ events per year but can't prove which ones drive pipeline

❌ Your CRM doesn't track event attribution

❌ Your leadership asks tough questions: "Which events actually matter? Can we scale this globally?”

✅ I’ll help you solve them in three ways:

Diagnose - Audit your CRM, identify tracking gaps, quantify the problem
Design - Build attribution frameworks, portfolio strategy, global playbooks
Execute - Implement the system, lead your team, prove the ROI

→ My Promise:

My event systems unlock for you pipeline growth and global scale

I've been on both sides: founder of a B2B event agency for 4 years (ran 10-20 events/year, €300k+ annual budgets across CEE/EU), then transitioned to help companies like yours build the same systems. I understand both the business pressure (CMOs asking for ROI) and operational reality (RevOps teams drowning in data).

LinkedIn | [email protected]

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What My Clients Say About Me

Contact:

Email: [email protected]