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👋 Hi there,
I’m Petr Tsoy - a B2B event expert and strategist based in Prague.
For the past 7+ years, I’ve been building B2B conferences, summits, and executive gatherings across Europe. My focus has always been on creating events that actually drive business outcomes - the kind that turn conversations into partnerships and stage time into opportunities.
Over the years, I’ve learned that great events aren’t just about logistics or flawless timelines (although they’re a big part of it). They’re about understanding people - the audience, the speakers, the sponsors - and designing an environment/experience where the right conversations happen naturally.
This space is where I bring all of that together.
It’s a mix of information about me, my strategy, and lessons learned from the field - a way to show not just what I’ve done, but how I approach building events that move the needle.
If you work in event marketing or production, I hope this gives you a few useful insights. And if you’re here as a recruiter - welcome, and thanks for taking the time to explore my work.
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→ About – My story, how I got into events, and what drives my approach to production and strategy
→ Portfolio – A chronological breakdown of all the events I’ve organized, including key stats and formats
→ Cases – Four selected case studies that dive deeper into the process, challenges, and lessons learned
→ Services – A quick look at how I help companies plan and execute B2B events that actually move pipeline
→ Blog & Resources – Useful tools, articles, and templates that help me with my work
Contact:
Email: [email protected]